Collaborating with coauthors from several other prominent US universities, Assistant Professor Miao Hu has recently published two articles in leading psychology and marketing journals, Psychological and Social Psychology Bulletin (2016) and Journal of Business Research
Assistant Professor Nathaniel Hartmann’s forthcoming papers in leading marketing journals (i.e., Journal of the Academy of Marketing Science, Industrial Marketing Management) examine how actors can create better business models and how salespeople can improve performance and customer sa
Stephen Vargo, Shidler College Distinguished Professor of Marketing, has been named one of the World’s Most Influential Scientific Minds for a third consecutive year (2014-16) by Thomson Reuters, the world’s leading source
In July, Stephen Vargo, Shidler College Distinguished Professor of Marketing, was named one of the World’s Most Influential Scientific Minds for 2014 by Thomson Reuters, the world’s leading source of intelligent information for businesses and professionals.
Professor Qimei Chen, Jean E. Rolles Distinguished Professor of Marketing, received the 2013 Best Article Award from the Journal of Consumer Research for a paper entitled, “Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis.”
Supported with funds from the Keck Foundation, Professor Alden has recently published two papers in leading health care journals: Social Science & Medicine (2013) and Medical Decision Making (2014). His research team is developing culturally sensitive tools designed to improve decision making between patients and their health care providers.
American Marketing Association
Open to all students who have an interest in Marketing. AMA aims to provide members with the opportunity to develop a better understanding and appreciation of marketing and creativity.
Pi Sigma Epsilon
A national professional fraternity in Marketing; open to all students interested in sales management and selling.