- Assistant Professor of Marketing
Room
BusAd C-501a
sungjin.kim@hawaii.edu
Phone
808-956-6683
Academic Background
- Ph.D., Marketing, Cornell University
- M.S., Marketing, Cornell University
- M.S., Statistics, University of Minnesota
- B.A., Economics, Yonsei University
Courses Taught
Research Interests
- Quantitative Marketing
- Bayesian Analysis
- Quasi-Experimental Methods
- Non-Profit Marketing
- Public Policy
Selected Publications
- Winner of the 2020 Paul E. Green Award of the American Marketing Association.
Kim, Sungjin; Gupta, Sachin; Lee, Clarence. "Managing Members, Donors and Member-Donors for Effective Nonprofit Fundraising" Journal of Marketing, Special Issue "Better Marketing for a Better World" (forthcoming).
Awards & Honors
- Paul E. Green Award (2020), American Marketing Association, Journal of Marketing Research
- Bartholomew Family Ph.D. Scholarship, 2020
- Johnson Graduate School of Management Doctoral Fellowship, 2014-2019
- Fellow, Quant Marketing and Structural Econometrics Workshop, 2015
- Honors, Yonsei University, 2005
- High Honors & Scholarship, Yonsei University, 2004